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HUB
ARCHITECTURE | IDENTITY
Hub is about transforming an online space into a brick-and-mortar location, creating an environment for safe dating. It aligns with Hinge’s mission to “end careless dating culture”. This concept presents an opportunity to turn date locations into a franchised business. The physical spaces reflect the same design language as the app, forming a cohesive ecosystem—Hub is simply another part of Hinge’s dating pipeline.
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